About Us

Every ritual has a beginning. This is ours.

Lorelei Rituals was created from a love of the small things that can make you feel cared for, put together, and a little more like yourself.

But the heart behind this company is much more personal.

Lorelei Rituals is dedicated to my older sister, Lorelei.

Growing up as her little sister, I learned so much simply by watching her. She taught me about kindness, generosity, strength, and the importance of taking care of yourself and the people around you. She had a way of making people feel seen and cared for, and those lessons stayed with me long after I grew up.

Lorelei was also a social worker, which says so much about who she was. She spent her life listening, helping, advocating, and showing up for people during some of their hardest moments.

She was simply a really good person.

Lorelei Rituals was created in her honor and inspired by everything she taught me. At its heart, this brand is about creating small moments of care — the kind that can make an ordinary day feel a little softer, a little more special, and a little more your own.

That spirit also shapes where we hope to go.

As Lorelei Rituals grows, one of our goals is to give back to social workers in Lorelei’s honor. Social workers spend so much of their time carrying the needs, worries, and stories of others. Our hope is to one day give some of that care back to them through well-deserved spa days — a chance to step away, recharge, and be cared for themselves.

We are just beginning, and we are growing toward that goal.

For now, every Lorelei Rituals product is created with the same idea at its center: self-care does not have to be complicated or extravagant. Sometimes it is simply giving yourself permission to stop, reset, and do something that feels good.

Lorelei Rituals is lovingly dedicated to Lorelei — my sister and the inspiration behind it all.